We are thrilled to announce that we recently obtained the trademark registration of our brand name. This achievement marks a significant milestone in our journey and serves as a testament to our commitment to building a strong and reputable brand. It was a long wait but totally worth it. We submitted our application October of 2022 and we got the certificate this month, May 2023.
In this blog post, we delve into the importance of trademark registration and the advantages it offers to our small business and customers.
Establishing Brand Identity: Trademark registration solidifies our brand identity and distinguishes us from competitors in the marketplace. With the trademark "Kish and Kish Kreations" officially recognised and protected, we can confidently promote and market our products, knowing that our brand is uniquely ours.
Legal Protection: Trademark registration provides legal protection for our brand against potential infringement or unauthorised use. It grants us the exclusive rights to use the registered name, preventing others from using a similar name that may cause confusion among consumers. This protection safeguards our business' reputation and ensures that customers can trust our brand's authenticity and quality.
Building Customer Trust: A registered trademark fosters trust and credibility among our customers. When they see the trademark symbol (®) associated with Kish and Kish Kreations, they instantly recognise our brand as legitimate and trustworthy. This recognition instills confidence in their purchasing decisions, encouraging repeat business and word-of-mouth recommendations.
Competitive Advantage: Trademark registration provides a competitive edge in the market. It establishes our brand as unique and distinctive, setting us apart from other businesses operating in the same industry. With the registered trademark, we gain a competitive advantage by enhancing brand recall and attracting customers who value originality and authenticity.
